< Key Hightlight >

This report contains analysis of surveys designed to help us understand current sentiment of the business community towards emerging technologies and evaluate how sentiment is likely to evolve over the near future.

Scope

Our sentiment polls ran between October and December 2020 on GlobalData's Verdict network of B2B websites, which have 69 million unique visitors a year. In total, 1,663 respondents participated in the survey. 

The survey focused on seven emerging technologies: 5G, artificial intelligence, augmented reality, blockchain, cloud computing, cybersecurity, and the Internet of Things.

Key Highlights

If there was ever a year that made clear the importance of technology, it was 2020. Due to the COVID 19 pandemic, there was a shift towards remote working and online service provision. Businesses took notice, and our Sentiment Change indicator shows an increase in positive sentiment towards most emerging technologies.

Reasons to buy

This survey gives a unique insight into the views of the business community on emerging technology. The responses reveal which technologies executives view as most disruptive, which they believe to be over-hyped, and how their opinion of them has changed over time.