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MARKET OUTLOOK
As per Triton Market Research’s report, the cosmetic surgery and procedures market in Latin America is estimated to thrive at a compound annual growth rate of 5.78% during the assessed years of 2021-2028. Brazil, Mexico, and Rest of Latin America model the market in this region.
The Brazilian Society of Esthetic Medicine initiated an extravagant program that provides laser hair removal, anti-cellulite treatments, and chemical peels free of cost to thousands of house cleaners and homemakers. This resulted in the growth of several cosmetic procedures. Furthermore, Brazil offers free-of-cost Botox, laser hair removal, and chemical peels to people below the poverty line required cosmetic surgery. Such initiatives have augmented the demand for cosmetic treatments among the country’s population, simultaneously boosting the Brazilian cosmetic surgery and procedures market on a growth path.
In Rest of Latin America, the reviewed market’s growth is primarily owing to the growing awareness pertaining to cosmetic procedures. Moreover, the demand for cosmetic procedures is growing owing to the affordability and adoption of novel technologies. Besides, in Columbia, plastic surgery has gained significant traction, with several people undergoing breast augmentation, liposuction, and other surgeries. Apart from this, the rise in the geriatric population has increased the demand for anti-aging treatment, which supplements the growth of the cosmetic surgery and procedures market in the region.
COMPETITIVE OUTLOOK
The well-known companies thriving in the cosmetic surgery and procedures market include Merz Pharma, Sinclair Pharma, Johnson and Johnson, Candela Corporation, Ipsen Group, and Cutera Inc.